You hear everyone talk about it, but what is it?! (aside from something cowboys do to their cattle) And most importantly, why do you need a good one?
Your brand is not your logo. However, your logo is the cornerstone for your brand. It is the most important stone in your companies structure and your brand will grow from this. Your brand is the ‘flavour’ of your business.
“A brand is a person’s emotional response. It’s the individuals “gut feeling” about your company, product or service”. (Marty Neumeier, Brand Expert).
If your company isn’t creating the right emotional response from people, they may look elsewhere for a flavour that does!
So, whether you’re just starting out and need to set the world on fire, or have been around for a while but think you need a new ‘flavour’, I can help. I’d love to!
Jen Scott
My name is Jen I am a Freelance Graphic Designer & Photographer based in Glasgow.
I work mostly for SME’s & start-ups (GooodBro – my latest project at this time), creating lovely new brands to make them shine!
I’m qualified at Hons Degree level in Interior Design and Post Graduate Level (with distinction if I were to blow my own trumpet!) in Multimedia Communications. Having worked for the same fabulous company for 5 years, I decided to go it alone, after all you only live once! I’ve been Freelance for 9 years now and have never looked back!
I work for myself, and that means that I can offer agency quality design at freelance prices. With me, you get me….you won’t get shunted around from one designer to another. You’ll get my undivided attention, my ability to excavate your brain and create exactly what you’re after, and my dedication and unwavering attention to detail!
But more importantly, I have great ideas, I’m utterly dedicated & committed (not in a padded cell kind of way!) and I strongly believe that any business, big or small, brand spanking new or not quite off the ground yet, should have a brand worth shouting about.
- My Skills - Graphic Design, Branding, Photography, Illustrator, Photoshop, Lightroom
- My Equipment - iMac 21", Canon 6D, Canon 85mm 1.8, Sigma Art 35mm 1.4 DG, Canon 70-200mm 4.0, my brain
- My Likes - Nice people, sunny days, my camera, red wine
- My Dislikes - Rude people, rainy days, wasps, moths, mince & bananas
My Services
That's about the brunt of it. Logos, Websites, Marketing Material, Presentations....children (although the latter isn't for sale, that's a whooooole other business that I'm not involved in!)
I make things pretty.
Domains
& Hosting
No idea where to start with this? Me either. (kidding!) I can advise, help and take control of all of …
WP
Housekeeping
Your new WordPress site makes you look awesome! Make sure it stays up-to-date with fresh content & remains neat & …
Web Design
Potential clients will take less than a second to decide if they’ll work with you. Based simply on your website.
Branding
A brand is a person’s emotional response. It’s the individuals “gut feeling” about your company. And you should love yours.
Logo Creation
Your logo says an enormous amount about your business. Make sure it’s not slagging you off.
Graphic Design
It’s true what they say, image is everything. If you’re in business that is. Don’t let yours down with bad …
Work
Like a little Queen Bee, I work tirelessly to complete projects and keep my clients happy. I will work on almost anything, and if I can't work on it I will work with someone who can. I am very honest about my abilities and will never take on a job I know nothing about! I never outsource, sub-contract or pass you onto someone else, and if I make a promise, I'll keep it! Like a good little Brownie....without the woggle.
Branding & Logo Design
“What IS branding?!” you say….stop confusing me with lingo that means nothing to me.
Graphic Design
It’s true what they say, image is everything. If you’re in business that is. Don’t let yours down with bad design. It won’t thank you for it.
“A business that increases its investment in design is more than twice as likely to see its turnover grow as a business that does not do so”
That’s a fact. This evidence comes from the Design Council’s research on the use of and attitudes to design among UK businesses and shows that design can have a positive effect on all business performance indicators, from turnover and profit to market share and competitiveness.
Did you know that for every £100 a ‘design alert’ business spends on design increases their turnover by £225? It’s true. You look great, you win more business.
Creating an identity for your business could be the most powerful tool you invest in. The way you are perceived, and therefore the way you promote your business design-wise, is absolutely crucial.
That’s a fact. This evidence comes from the Design Council’s research on the use of and attitudes to design among UK businesses and shows that design can have a positive effect on all business performance indicators, from turnover and profit to market share and competitiveness.
Did you know that for every £100 a ‘design alert’ business spends on design increases their turnover by £225? It’s true. You look great, you win more business.
Creating an identity for your business could be the most powerful tool you invest in. The way you are perceived, and therefore the way you promote your business design-wise, is absolutely crucial.
Testimonials
So who is Jen?
I am a freelance graphic & web designer based in Glasgow. I create brands and design solutions for small, medium and brand new tiddly businesses. And not just any old designs. Lovely designs. Designs that evolve businesses and take them to a happy place where they'll shine. Brands that scream "we're awesome look at us!". Brands that define businesses and help them grow.